What changes the price
- Number of pages (one page vs. a page per service and town)
- Online booking, payments or a customer login
- Who writes the words and takes the photos
- Whether it's built to get found on Google, or just to look nice
- Ongoing care: hosting, edits and updates
What actually matters
A cheap site that brings in no customers costs more than a good site that pays for itself. Ask any builder how the site will bring in calls or bookings, who owns it when it's done, and what you pay every month after launch.
Ranges are national figures from 2026 pricing guides published by web agencies and freelancers (for example Grover Web Design and Merge), not a Boise survey. Get two or three quotes for your exact project.
Written by Brayden Howard, Gofirstlight, Boise. Updated October 2026.